Scenaroios 2025 – An outlook into the future of the travel industry


The Corona pandemic has posed major challenges for the tourism industry worldwide. Now the question is: What will happen in the medium term? What does the future of the travel industry look like? Together with members of the Travel Industry Club... weiterlesen


Vitalization, opportunities and learning experiences – this is the recovery planning of German group tour operators in the wake of the coronavirus pandemic – Part I


What does vitalization in consequence of the coronavirus pandemic look like for German group tour operators? With the beginning of the summer holidays and due to some travel relaxation, the business of German group tour operators was able to resume... weiterlesen


Dr. Fried & Partner with a central role at the 19th European Tourism Forum


19th European Tourism Forum: “Future prospects for the tourism sector – ways to recover from the Corona crisis and to develop a robust tourism industry” Dr. Markus Heller moderated the four-hour virtual event with top-class panellists... weiterlesen


Dr. Fried & Partner goes Scrum


In order to create maximum added value to projects and to act in different roles in the best possible way, the majority of consultants at Dr. Fried & Partner have been certified as Scrum Masters (PSM) and Product Owners (PSPO) since 2019. In... weiterlesen


Think Tank Sees Chances In Service Fees


The value of services and consulting is increasingly valued by consumers, according to the analysis of a "think tank" by the Travel Industry Club, which is supported by the management consultancy Dr. Fried & Partner. In addition, new... weiterlesen


Seriousness and competence for the travel industry


The current situation poses unprecedented challenges, especially for the travel industry. Tour operators and distribution companies not only have to cope with revenue losses of up to 100%, but also have to make repayments that affect all links of... weiterlesen


The Tourism Sales Climate Index in April 2020


The current situation in Germany and worldwide influences the sales climate in tourism more than in almost any other industry. In April 2020, the Sales Climate Index falls to its lowest point since its inception. All travel agencies surveyed assess... weiterlesen


Intensify customer support out of the home office and thus ensure long-term customer loyalty!


Due to the exit restrictions your sales representatives were deprived of the possibility to visit customers personally. In the following you will find food for thought on what conditions you can meet for the time in your home office and how your... weiterlesen


The Tourism Sales Climate Index in March 2020


The great uncertainty surrounding the COVID-19 virus is also reflected in the figures of the monthly Dr. Fried & Partner Tourism Sales Climate Index. For 15 years, this index has been recording the mood at the counter with regard to the current... weiterlesen


The tourism industry celebrates Globus Night 2020


touristik aktuell - the weekly newspaper for tourism professionals - presented the Globus Award to selected travel agencies and tourism service providers for the 11th time. The 2019 award winners were chosen on 30 January 2020 at the Globus Night... weiterlesen


The package tour – model with a future?


At the TIC networking event "Package tour - model with a future", Dr. Markus Heller, Managing Partner of Dr. Fried & Partner, had the opportunity to discuss the future of package tours with industry experts Ralph Schiller (Group Managing... weiterlesen


The Tourism Sales Climate Index in January 2020


The tourism year 2018/2019 closes with a two percent increase in turnover and overall the industry seems satisfied to have concluded 2019 well despite insolvencies and the climate debate. The question now is how the year 2020 will develop. Since... weiterlesen


What is in store for the travel industry in 2020


A turbulent year lies behind the travel industry - and also ahead of it in 2020, believes tourism expert and management consultant Markus Heller. In the tour operator market, the cards are being reshuffled, digitalisation and discounts are causing... weiterlesen


Dr. Fried & Partner donates to the Reiner Meutsch Foundation FLY & HELP


The year 2019 is slowly coming to an end and the contemplative Christmas days are just around the corner. Christmas stands for being together with family, contemplation, gratitude and charity. After a successful year 2019, Dr. Fried & Partner... weiterlesen


Tourist Travel Agency 2025 – Dr. Markus Heller at the DRV Annual Conference 2019


On 11 December 2019, the second day of this year's DRV Annual Conference on the MS Artania in the Port of Hamburg, parallel specialist forums were held on topics such as climate protection and travel, tourism policy, technologies of the future and... weiterlesen


The Tourism Sales Climate Index December 2019


The pre-Christmas period is perceived by many as stressful and between all the Christmas celebrations and general errands, some people find it difficult to find time to prepare for the holidays. Travel agencies' assessment of the current situation... weiterlesen


The Future of Package Tours – Dr. Markus Heller at the DRV Annual Conference


Between the Elbe Philharmonic Hall and the fish market, the DRV Annual Meeting this year took place in a very special setting in the port of Hamburg. Here the MS Artania from the charter of the Bonn tour operator Phoenix Reisen was moored and served... weiterlesen


“Mobility today and tomorrow – How railways, car manufacturers and others are redefining sustainability for themselves”


The Travel Industry Club invited to a networking event with keynote speech and subsequent panel discussion on this topic on 12 November 2019 at the Platzl Hotel in Munich. After a personal welcome by Vice President Tobias Klöpf, the evening... weiterlesen


The Tourism Sales Climate Index – November 2019


In contrast to the previous month, Dr. Fried & Partner's Tourism Sales Climate Index again showed positive trends. The participating travel agencies are confident about both the current and future situation. Current situation 33.9% of the... weiterlesen


22nd BTW Tourism Summit


On 4 November 2019 the 22nd BTW Tourism Summit took place at the Hotel Adlon in Berlin. A central topic this year was the tourism industry's confrontation with climate change, which was dealt with in a panel discussion with the renowned... weiterlesen


Future impetus from the Travel Industry Club think tank


The Travel Industry Club (TIC) organised the second Think Tank Summit of 2019 on 29 October at the Radisson Blu Hotel in Frankfurt am Main. Dr. Fried & Partner actively supported the event. The professional and future-oriented exchange in the... weiterlesen


Dialogue, transparency, sustainability: National Tourism Strategy enters second phase


Under the leadership of Thomas Bareiß, the Federal Government Commissioner for Tourism, the Tourism Advisory Board at the Federal Ministry of Economics and Energy (BMWi) has started the second phase of the development of a national tourism strategy... weiterlesen


How to avoid Travel Discounts – series on discounts part 2


A decisive factor in avoiding discounts is the early discussion of the topic, whether as a salesperson on the hotel or airline side or as a travel agent in a travel agency. Management consultant Dr. Markus Heller of Dr. Fried & Partner provides... weiterlesen


Management Consulting Dr. Fried & Partner at the Munich Marathon 2019


"He who has stamina is almost there." - Ernst R. Hauschka Not only excellent in consulting The team of management consulting Dr. Fried und Partner started this year with two relays at the Generali Munich Marathon on October 13. For the first... weiterlesen


Why Customers desire Travel Discounts – series on discounts part 1


How do the insolvencies of Air Berlin, Thomas Cook or Tour Vital correlate with discounts? Well, they clearly show us the low-margin environment in which we operate and how close many companies in the tourism industry are to the brink of collapse... weiterlesen


Tourism Sales Climate Index October 2019


The tourism sales climate index of Dr. Fried & Partner depicts a negative trend in October. On the one hand, the reason for this can be found in the fact that a slight decline in sentiment was regularly recorded in October over the past few... weiterlesen


Dr. Markus Heller as Speaker at the TSS Annual Conference in Berlin


At the invitation of André Seibt, Managing Director of the TSS Group in Dresden, Dr. Markus Heller, Managing Partner of Dr. Fried & Partner, gave a lecture on "Changes in Travel Sales - Actively Seizing Opportunities" at the Annual Conference... weiterlesen


Tourism Sales Climate Index – June 2019


The entire industry is hoping for a last-minute year. So far, 2019 has not been able to keep up with the very positive estimates from the previous year, but at least with regard to the current situation, some travel agencies appear to become more... weiterlesen


Structural Changes in the German Travel Market – Part 4: Travel Distribution


In stationary travel distribution, massive price changes are not expected on the basis of price parity. In online sales, on the other hand, consolidation and a change in the value added can be expected. Thesis 1: Stationary travel distribution will... weiterlesen


Structural Changes in the German Travel Market – Part 3: Hotels


Even though larger domestic and foreign hotel chains are trying to gain market share in the German hotel market, in the medium term a supply market that remains fragmented can be expected and the agency portals are exerting increasing... weiterlesen


Demographic Change and the resulting Opportunities and Risks for the Travel Industry


As part of the DRV area meeting of pillar E on April 11, 2019 at Dresden Airport, Stephan Haller, managing partner of Dr. Fried & Partner, on demographic change and the resulting opportunities and risks for the travel industry. Demographic... weiterlesen


The Dr. Fried & Partner Team visits the Musical Amélie


Since February 2019 Amélie Poulin enchants Munich in form of a musical and takes the audience into their imaginative, bizarre and fabulous world. The team of Dr. med. Fried & Partner attended a performance at Werk 7 located in the trendy and... weiterlesen


The Tourism Sales Climate Index – March 2019


The mood in travel sales was rather negative at the beginning of the year but mow optimism is showing up in March. Travel agencies think more positively about the current situation than in the previous month and expectations for the coming months... weiterlesen


Dr. Markus Heller at the ITB Young Professionals Day


At the invitation of Tobias Klöpf, Lead of the Young Travel Industry Club, Dr. Markus Heller, Managing Partner of Dr. Fried & Partner, gave a presentation at the ITB Young Professionals Day on the trends and major topics of the travel industry... weiterlesen


The Tourism Sales Climate Index – February 2019


The bumpy start in 2019, which was already apparent in the January Tourist Sales Climate Index, is now continuing in February. Travel agencies are assessing the current situation and the future situation more critically than in the previous month... weiterlesen


Annual Kick-Off Event: Strategy Days in Garmisch – Patenkirchen


In the beginning of February, the team of Dr. Fried & Partner stayed at the Bayernhaus in Garmisch-Partenkirchen for strategy days as a kickoff event for the year. In beautiful winter weather the future orientation and common goals were... weiterlesen


Travel Industry Club: Travel Technology Symposium 2019


Travel Technology Symposium 2019 moderated by Consultant Fenja Weberskirch Focusing on the topic "Human is the next big thing - machines become human", the Travel Industry Club and Accenture organised the seventh edition of the Travel Technology... weiterlesen


Tourism Sales Climate Index – January 2019


The year 2018 showed an overall very positive balance in the tourism sales climate index but sales started with a subdued mood in 2019. Nevertheless, a slightly increasing proportion of travel agencies regard the current booking situation as good... weiterlesen


“Booking is only the beginning” – Interview with Dr. Markus Heller in touristik aktuell


How much power will online portals have in the future? What will the future bring for commercial agent status? How will cooperation between tour operators and travel agencies change? Dr. Heller, managing partner of Dr. Fried & Partner, asked... weiterlesen


Structural Changes in the German Travel Market – Part 2: Airline


The changes in the airline market are derived, on the one hand, from the general trend towards more individualized and data-driven sales and, on the other hand, from the separation of rigid production models. Thesis 1: Distribution models of legacy... weiterlesen


Dr. Fried & Partner donates to FLY & HELP


"As you grow older, you want to discover that you have two hands, one for helping yourself, the other for helping others." - Audrey Hepburn Education is the chance out of poverty The closer Christmas comes, the more you think about things that... weiterlesen


Structural Changes in the German Travel Market – Part 2: Airline


The changes in the airline market are derived, on the one hand, from the general trend towards more individualized and data-driven sales and, on the other hand, from the separation of rigid production models. Thesis 1: Distribution models of legacy... weiterlesen


Structural Changes in the German Travel Market – Part 1: Tour Operator


Major structural changes will challenge the tourism industry and its players within the next five years. In the context of the comprehensive market study "Who wins? Who loses? An in-depth analysis of structural changes in the German travel market... weiterlesen


General Data Protection Regulation and Package Tours Directive incur additional expense for travel agents and negative customer responses


This is determined by an online survey conducted by the Munich-based consulting firm Dr. Fried & Partner in cooperation with the IT system house CheckIT ETC GmbH via the tourism editor edutainment portal For just over a... weiterlesen


Tourism Sales Climate Index November 2018


The tourism sales climate index also remains above the previous year's level in November. The reason for this is mainly the positive assessment of the current situation in the distribution of travel services in travel agencies. With regard to the... weiterlesen


Tourism Sales Climate Index October 2018


Autumn is slowly catching on in Germany - and with the falling temperatures, the Tourism Sales Climate Index is also falling slightly. Nevertheless, it remains at a high level. After the tourist sales climate index has reached above-average... weiterlesen


Oktoberfest – “Hau di hera, samma mehra!”


The Dr. Fried & Partner Team at the Oktoberfest Visit 2018. This year's Oktoberfest was the 185th in history and had a staggering 6.3 million visitors. Including the Munich-based consulting firm Dr. Fried & Partner. Instead of the suit all... weiterlesen


Suck me Shakespeer – The Musical


Between schoolyard, sports hall and classroom On 12th of April, the Dr. Fried & Partner team visted the musical "Fack ju Göhte" which will be translated as "Suck me Shakespeer". The musical plays with a lot of industrial charm in the “Werk... weiterlesen